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Also by Under Consideration

  • Speak Up Discussing, and looking for, what is relevant in, and the relevance of, graphic design.
  • Brand New Displaying opinions, and focusing solely, on corporate and brand identity work.
  • Speak Up Coralling the most relevant and creative on- and off-line bits that pertain to the design community – and said community is openly invited and encouraged to add their hard-earned links.

Brand Integration Group (BIG)

The Brand Integration Group is Ogilvy’s design and brand experience division, run by Brian Collins, Executive Creative Director.

Made up of artists, designers, strategists, filmmakers, playwrights, architects and writers, BIG works with some of the world’s most prominent brands, including American Express, IBM, The Miller Brewing Company, Dove, Jaguar Cars, Coca-Cola, Hershey Foods, and Kodak.

With offices in New York and Los Angeles, the team’s recent work includes the design of the fifteen story tall Hershey chocolate factory in Times Square and, for Dove, the traveling photography exhibit “Beyond Compare” highlighting the work of the world’s leading women photographers.

BIG, Los Angeles

Ogilvy & Mather’s Brand Integration Group (BIG), Los Angeles was led by creative director Rebeca Méndez from 2000 through 2003. Méndez and her team created award winning integrated global brands for Motorola, IBM, Trend Micro, Mattel Barbie and AT&T Wireless.

brand_integration_group.txt · Last modified: 2007/01/21 09:26 by armin
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