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Discussing, and looking for, what is relevant in, and the relevance of, graphic design.
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Displaying opinions, and focusing solely, on corporate and brand identity work.
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Coralling the most relevant and creative on- and off-line bits that pertain to the design community – and said community is openly invited and encouraged to add their hard-earned links.
Brian Collins
Photo, AIGA
Graduated from Parson School of Design. Graduated from Massachusetts College of Art and Design.
Ran a studio in Boston.
Spent some time in London.
Ran a second studio in Boston.
1990: Joined Duffy Design.
He ran a third studio in Minneapolis.
1995-1998: Worked for Foote Cone & Belding in San Francisco.
1998-2007: Directed the in-house team at Ogilvy & Mather, Brand Integration Group (BIG).
With a team made up of artists, designers, strategists, filmmakers, playwrights, architects and writers Collins worked for American Express, IBM, The Miller Brewing Company, Dove, Jaguar Cars, Coca-Cola, Hershey Foods, and Kodak among others.
2003: Hershey's Time Square store
2004: New York’s bid for the 2012 Summer Olympics branding
Other Projects
2004: Brotherhood, a pictorial review of the lives of the city’s firefighters in the aftermath of 9/11
2005: Dove, the traveling photography exhibit “Beyond Compare” highlighting the work of the world’s leading women photography
2005: Coca-Cola holiday can design
2005-2006: Kodak rebrand
2004: Received the Distinguished Alumni Award from The Massachusetts College of Art and Design.
2005: First designer to participate in the World Economic Forum in Davos, Switzerland
2007: Founded his own firm COLLINS:, in partnership with The Martin Agency.
2008: Alliance for Climate Protection "we" campaign
2008: CNN Grill for the Democratic and Republican Conventions
2008: Received an Honorary Doctorate from the Art Center College of Design.
Currently:
Lead in Design for Social Change hosted by the Art Directors Club.
Faculty member of the School of Visual Arts graduate program.
Resident of New York City and on Cape Cod, Massachusetts.
Links
Related Links
Fast Company: Blowing Out Advertising's Walls by Linda Tischler (Dec 19, 2007)
BA: Designing the Brand Experience by Brian Collins Be a Design Group (June 14, 2005)
Brian Collins and B.I.G by Brian Chiao (2007)
ID Magazine: Ogilvy & Mather's Brand Integration Group reinvents Motorola by revisiting its past
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