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FIFA World Cup Germany 2006 Logo
The official logo for the 2006 FIFA World Cup in Germany was developed by London-based agency Whitestone Sports in conjuction with the event’s Organizing Committe. The resulting logo is dubbed as the “Celebrating Faces Of Football”.
The logo was not received with open arms by the German design community, who launched Eleven Designers for Germany, a group devoted to create a new World Cup logo that would replace the official emblem. The eleven designers/firms were: ade hauser lacour, Frankfurt; büro uebele, Stuttgart; cyan, Berlin; Factor Design, Hamburg; Fons Hickmann m23, Berlin/Wien; Hesse Design, Berlin/Düsseldorf; nowakteufelknyrim, Düsseldorf; Ruedi Baur, Leipzig/Paris; Uwe Loesch, Düsseldorf; moniteurs, Berlin; and Die Gestalten Verlag, Berlin. In January of 2003, they presented the logos to the Organizing Committee. They did not succeed in changing the Committee’s mind.
During the peak of the 2006 World Cup, Erik Spiekermann, one of Germany’s leading designers, strongly criticized the logo.
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