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Discussing, and looking for, what is relevant in, and the relevance of, graphic design.
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Displaying opinions, and focusing solely, on corporate and brand identity work.
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Coralling the most relevant and creative on- and off-line bits that pertain to the design community – and said community is openly invited and encouraged to add their hard-earned links.
Paula Scher
Official Bio
[Source: pentagram.com]Paula Scher studied at the Tyler School of Art in Philadelphia and began her graphic design career as a record cover art director at both Atlantic and CBS Records in the 1970s. In 1984 she co-founded Koppel & Scher, and in 1991 she joined Pentagram as a partner.
Paula has developed identity and branding systems, promotional materials, environmental graphics, packaging and publication designs for a wide range of clients. Drawing from what Tom Wolfe has called the “big closet” of art and design history, classic and pop iconography, literature, music and film, Paula creates images that speak to contemporary audiences with emotional impact and appeal. Three decades into her career, these images have come to be visually identified with the cultural life of New York City.
Paula is a member of the Art Directors Club Hall of Fame and a past recipient of the Chrysler Award for Innovation in Design. She has served on the national board of the American Institute of Graphic Arts (AIGA), and in 2001 she was awarded the profession’s highest honor, the AIGA Medal, in recognition of her distinguished achievements and contributions to the field. She holds an honorary doctorate from the Corcoran College of Art and Design, and she currently serves on the board of directors of The Public Theater. She is a member of the Alliance Graphique Internationale (AGI).
Her work has been exhibited all over the world and is represented in the permanent collections of the MoMA and Cooper-Hewitt, National Design Museum in New York, the Library of Congress in Washington, D.C., the Denver Art Museum, the Museum für Gestaltung Zürich, and the Bibliothèque nationale de France and the Centre Georges Pompidou in Paris. Her teaching career includes over two decades at the School of Visual Arts, along with positions at the Cooper Union, Yale University and the Tyler School of Art. In 2002 Princeton Architectural Press published her career monograph Make It Bigger. In 2005 Scher was a Communication Award finalist for the National Design Awards.
Link
Related Links
AIGA bio on Paula Scher
Apple computers talks with Paula Scher
Ellen Lupton interviews Paula Scher
Hillman Curtis a video performance with Paula Scher
Eye magazine: Make it Bigger, a review
Books
The Design Encyclopedia is a division of UnderConsideration.
Some content has been gathered from existing sources and has not been altered in any way; in most cases the source is attributed.
All official descriptions and biographies are publicly available and remain the property of their authors.